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SEO & GEO
AI Overviews: come proteggere i tuoi prodotti dalla ricerca Google
Le risposte AI di Google stanno cannibalizzando i click ai siti ecommerce. Quando il motore di ricerca "risponde al posto dell'utente", i tuoi prodotti scompaiono dai risultati. Ecco come rendersi visibili e proteggere il traffico organico.
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SEO & GEO
AI traffic converts 42% better than Google. What it means for your ecommerce in 2026
+393% — Growth in traffic from ChatGPT, Perplexity and Google AI Overview to ecommerce sites in Q1 2026 compared to the same period in 2025. Source: Adobe Digital Insights.
SEO & GEO
GEO: what is Generative Engine Optimization and why your ecommerce needs it now
40% — of Google searches now display an AI Overview block before any traditional organic results. Source: SparkToro 2026.
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